Advertising and Promotions Coordinator – Sacramento Kings (Sacramento, CA)

January 25, 2012

SUMMARY

The Advertising & Promotions Coordinator is responsible for working in conjunction with the Senior Director, Marketing to ensure advertising and marketing promotion plans are accomplished efficiently, on-time, and on-budget.

Key Responsibility Areas (KRA's)

  • Effectively works with the Marketing and Creative Services departments to execute Kings marketing and media campaigns.
  • Serves as point of contact for all media partners as it relates to promotion development and execution.
  • Manages the delivery of campaign creative assets to all media partners.
  • Assists in the development, planning and execution of marketing promotions.
  • Assists in the development & creation of tracking mechanisms for each marketing and media advertising campaign to help evaluate overall effectiveness and indentify strengths and opportunities.
  • Key member of team that is responsible for creating marketing and sales content for various media channels.
  • Draft copy for various pieces of marketing collateral.
  • Proactively coordinates multiple projects with multiple departments.
  • Anticipates hurdles, problem solves, and offers solutions.
  • Builds winning relationships with all departments.
  • Communicates necessary marketing promotion and media campaign information with the various internal stakeholders to ensure campaigns are executed correctly.
  • Identifies, troubleshoots, and resolves unusual/adverse situations and makes sound decisions based on available facts and resources available.
  • Evaluates department processes and develops recommendations and implementation plans to improve those processes.
  • Additional duties as assigned by Senior Director, Marketing.

Qualifications

  • Bachelor's Degree in Business, Marketing, Communications, or related field.
  • Minimum of two to three years advertising or marketing experience required.
  • Agency experience preferred.
  • Ability to meet strict deadlines.
  • Knowledge of Microsoft Word, Excel, PowerPoint, and Outlook a must.
  • Must possess strong interpersonal and communication skills.
  • Must be creative with the ability to conceptualize and develop marketing pieces, collateral and draft marketing copy.
  • Exceptional writing skills.
  • Customer focused; ability to cater to customers.
  • Must be detail oriented with the ability to multi-task.
  • Must be willing to work a varied schedule including evenings, weekends and holidays.

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