NBRPA Fast Break: All Star Weekend Recap

February 21, 2014

NBRPA FAST BREAK: News you can use!

NBA All-Star 2014 was a magical weekend for NBRPA members, their families, friends and supporters in New Orleans, February 13-16. With widespread media coverage from national and local outlets, the NBRPA gave back through unprecedented community service and celebrated its members through a host of special events.
“The NBRPA made a strong and positive impact this All-Star Weekend,” said NBRPA Chairman of the Board Otis Birdsong. “Be it service or celebration, our members came out in full force and made a difference in New Orleans.”

Perhaps the centerpiece of All-Star Weekend was the 15th Annual Legends Brunch, hosted by the NBRPA in conjunction with the NBA on February 16. The exclusive event featured special words from new NBA Commissioner Adam Silver and celebrated Shaquille O’Neal as Legend of the Year, Karl Malone as Community Legend and Bob Pettit as Hometown Hero. Unique to 2014 was a moving tribute to Bill Russell on his 80th birthday, including a panel discussion with Kareem Abdul-Jabbar, Julius Erving, Magic Johnson and Clyde Drexler. The event featured a sparkling new Legends of Basketball set and was broadcast to more than 50 million households on NBA TV. In addition, the NBRPA aired a new 30-second PSA video during the broadcast on NBA TV.

From a philanthropic standpoint, the NBRPA conducted a free basketball clinic and youth summit on February 15 in the Hurricane Katrina-decimated Lower Ninth Ward of New Orleans. Held as part of its signature FULL COURT PRESS: Prep for Success program in conjunction with the National Police Athletic/Activities League (PAL) and National Urban League, this event focused on developing youngsters both on and off the court. As part of the event, the NBRPA, PAL and Urban League announced that this signature program would be renewed in 2014. The clinic was attended by more than 30 NBRPA Members and featured remarks from Rev. Jesse Jackson.

Making an impact throughout the weekend, the NBRPA also conducted a youth basketball clinic for local military families on February 13 at Federal City and participated in several NBA Fit youth clinics. NBRPA Members also participated in the NBA’s Day of Service on February 14 and visited young patients at Children’s Hospital of New Orleans on February 15.

The weekend’s social schedule for the NBRPA’s Legends of Basketball included several exclusive events, including a Legends Welcome Reception high atop the Ritz Carlton New Orleans on February 14. The open-to-the-public Legends Gala at Harrah’s New Orleans was another highlight and honored NBRPA Members from the old New Orleans Jazz, as well as former LSU men’s basketball coach Dale Brown. In addition, the NBRPA Board of Directors announced a long-term contract extension for President & CEO Arnie D. Fielkow at the Legends Gala.

“I am honored to serve the greatest players in the history of basketball as President & CEO of the NBRPA,” Fielkow said. “Under the direction of our Board of Directors, we have grown as an organization and expanded our programming for both members and communities in need. I am proud of what our team accomplished this All-Star Weekend and look forward to building on this solid foundation as we continue to develop the NBRPA.”

Looking to relive NBA All-Star 2014 or see what you missed? Visit Facebook.com/NBAalumni now to view hundreds of photos we have posted from the event weekend.

Yours in basketball,

Arnie D. Fielkow
President & CEO