NBRPA GIVES BACK WITH SUCCESSFUL DAY OF CARING ON DECEMBER 8

December 4, 2014

Dozens of former NBA, ABA, Harlem Globetrotters and WNBA players participated in the NBRPA’s Second Annual Day of Caring, visiting with young patients at Children’s Miracle Network Hospitals on December 8. As part of the Day of Caring, Northern Trust made a $5000 donation to the NBRPA and the Children’s Miracle Network.

For the Second Annual Day of Caring on December 8, NBRPA Legends visited seven hospitals in the following markets: Atlanta, Chicago, Detroit, Houston, Las Vegas, Miami and New York City.

“I was fortunate enough to attend our Detroit Day of Caring event and it’s always heart-warming to watch our Legends give back to children,” said NBRPA President & CEO Arnie D. Fielkow. “Thank you to Northern Trust for supporting this very worthwhile annual day of philanthropy and thank you to our chapter leaders and members for taking the initiative to give back.”

CLICK HERE TO WATCH VIDEO FROM DETROIT

Details for each Day of Caring event, including participating NBRPA Members, are highlighted below.

Detroit
The NBRPA’s visit to Detroit’s Beaumont Children’s Hospital served as the day’s “flagship” visit and included a Day of Caring press conference and check presentation from Northern Trust to NBRPA and Children’s Miracle Network leadership. NBRPA Members participating in the Detroit event included NBRPA Ambassador Jalen Rose; NBRPA Founder and former Detroit Mayor Dave Bing; and Detroit Chapter Members Derrick Coleman, Willie Norwood, Charlie Edge and Charles Turner. NBRPA President & CEO Arnie D. Fielkow also participated in the Detroit event.

Atlanta
Dale Ellis, Harold Keeling, and Theo Ratliff visited Children’s Healthcare of Atlanta. All three visited numerous patients and also participated in stained glass painting project with young patients. Harold’s project came out so well that he took it home with him.

Chicago
Emmette Bryant (dressed as Dr. Suess’ “Cat in the Hat”), Jeff Sanders, Bill Wennington, and La Rue Martin Jr. went to Lurie Children’s Hospital. Mary Flowers (31st District) of the IL House of Representatives also attended the event. Emmette was a hit right when he came out in costume, as many children migrated to him downstairs in the lobby area. The day ended in the cafeteria area, where many children, families, and employees were able to meet and greet with the Chicago Chapter members.

Houston

Major Jones, Moses Malone, Steve Hayes, Harvey Catchings, Reggie Dixon, Kevin Loder, Allen Leavell, Willie Foreman, Howard Smith, Ricky Pierce, Chris Morris, and Reggie Slater visited Texas Children’s Hospital. Not to be outdone by their male counterparts, Behind the Bench teamed up with the chapter and included participation from Renee Jones, Sandra Short, Shelby Francis, Candace Ford, Aericka Dixon, and Pam Cobb. The group went to the children’s game room and played games while passing out mini-basketball and taking pictures. They also visited patients in their own rooms.

CLICK HERE TO WATCH VIDEO FROM HOUSTON


Las Vegas

Jerome Williams, Spencer Haywood, Keith Starr, Ken Gardner, James “Hollywood” Robinson, Doug Lee, and Harold Minor had a wonderful time at St. Rose Dominican Hospitals in Henderson, Nevada. The lively bunch took song requests from patients, including a beautiful rendition of “Jingle Bells.” Jerome Williams brought the Basketball Channel to document his chapter’s philanthropy.

Miami

Kenny Anderson held down the fort at the Miami Children’s Hospital. The former NBA All-Star took a toy wagon full of mini-basketballs and sticker books, drove it around the hospital and autographed items for each patient. During the day, Kenny and State Representative Cynthia Stafford went outside and shot baskets on a 6-foot hoop.

New York

Former NBA and local St. John’s Legend Zendon Hamilton visited Cohen Children’s Medical Center in New Hyde Park.

MEDIA
The NBRPA received dozens of media requests for Day of Caring and also promoted our Chapters’ and Members’ dedication to service via social media accounts on Facebook, Twitter and Instagram. Below is a media summary for the day.
Atlanta
• A videographer from 11Alive attended and shot footage for 11Alive, CBS 46 and FOX 5.
Detroit
LOCAL ABC
The Oakland Press
The Daily Tribune

Las Vegas
The Basketball Channel’s JYD Show

Social Media
Children’s Miracle Network, Northern Trust, each participating hospital, and many participating NBRPA members did a wonderful job capturing the day with pictures, tweets, and the #DayofCaring hashtag. In total, all partners associated with the Day of Caring have more than 2 million Twitter followers who received messages or pictures about the event.

On Twitter, the NBRPA had approximately 15,000 impressions on its official @NBAalumni account. The NBRPA was also retweeted by high-follower accounts including @JalenRose (1.4 million followers) and @NBAHistory (500,000 followers).

On Instagram, four pictures in total were posted, totaling 700 user likes. Miami Children’s Foundation took a fantastic picture of Kenny Anderson in the hospital as well as video of him and Representative Stafford shooting baskets.